REPRESENTATIVES OF THE U.S. AND JAPANESE FILM INDUSTRIES SIGN CONTENT PROTECTION AGREEMENT

Reaffirming the strength of our important partnership, executives from the Motion Picture Association (MPA) and the Content Overseas Distribution Association (CODA), a key representative of Japan’s film and television industry made up of content providers and copyright-related organizations, came together at the National Press Club in Washington, DC to sign a Memorandum of Understanding strengthening both of our mutual commitment to protect artists and creators around the world from content theft.

Every day, content industries support millions of jobs and contribute significantly to national GDPs all over the globe.  In the United States, for instance, nearly 2 million men and women work in a job that is dependent on this industry; in Japan that number is close to 265,000.  And, as the 2ndlargest international film market, and with a longstanding history of embracing and supporting artists, Japan is as vital of a part of the global film community as ever.

Over the past nine years, the MPA and CODA have worked together to protect artists and creators, and to promote creative content industries in America, Japan and all across the world. Throughout that, time we have witnessed a major evolution in the ways that content is distributed digitally.  Thanks to the power and reach of the Internet, films and television shows are now available to audiences in more ways, at more times, and in more places than ever before.  This is great news not only for audiences looking for newer and easier ways of viewing content, but innovative filmmakers creating new ways of bringing great stories to life on screens of all sizes.

As great as the digital age has been for both consumers and creators, it also brings some very big challenges such as the ease with which content can be misappropriated and distributed around the world without compensating its creators and rights holders.  In order to fight back, screen communities around the world are recognizing that they need to pool their knowledge, resources, and efforts.

That is why today’s agreement is so vital to our ongoing efforts to support and protect creators and artists everywhere. The strong partnership between MPA and CODA that has existed for the better part of decade has been instrumental in fighting the growth of piracy in the digital world, and, as was expressed during today’s signing ceremony we look forward to continuing that relationship and developing new initiatives to best address the current challenges of online content theft in the days to come.